This episode centers around the life and thinking behind Eric Marterella, Chief Revenue Officer at GTM Hub. GTM Hub is a software company that focuses on developing software that helps start-up companies improve their OKR (Objectives and Key Results) software and to help orchestrate a shift to a more outcome-driven viewpoint within an establishment. In the episode, Marterella is asked a series of questions that helps the viewer gain insight into his character, viewpoints, and work ethic- further helping him come across as a very genuine and honest person. The podcast covers a wide range of topics such as: family life, current global events, the work of the company, and where Marterella feels he fits into this as well as his own personal views on what it means to be an “authentic” person.