MEDDICC Media | MEDDICC

Masters of MEDDICC: Luke Rogers

Written by MEDDICC | May 16, 2024 12:38:28 PM

Masters of MEDDICC - Luke Rogers

In the latest episode of Masters of MEDDICC, MEDDICC CEO Andy Whyte is joined by Luke Rogers, VP of EMEA at ComplyAdvantage. Together they cover a wide range of topics on the intersection of MEDDPICC and leadership, including what it takes to be a truly successful leader, and the top mistakes people make when they THINK they’re using MEDDPICC.

One thing that stands out: We need to re-analyze the way we think about success. Andy and Luke talk about the bad habits that can arise when leaders focus too much on revenue and not on the ‘how’ of winning. Is it about quantity, or is it about quality?

The vast majority of the time, if you ask your customer why they went with your solution, they will say it’s because of your team. Luckily, this episode is bursting with actionable tips to take you (and your team) to the next level.