★ Sales Kickoff Partner
Launch MEDDPICC at Your Sales Kick Off (SKO)
Transform your Sales Kickoff (SKO) into a strategic force multiplier with MEDDICC. Partner with us to propel your team to lasting success, empowered by MEDDPICC as a common language.
An SKO isn't just a one-day event. It sets the tone for year-long success, and MEDDICC is with you for all of it. Available as a premium add-on to MEDDICC Membership.
15 +
SKOs delivered globally4000 +
Sales professionals in the room100 %
Personalized to your businessWATCH: 9 mins
How Andy Prepared for the Biggest Presentation of his Life
SKO Training That Drives Year-Round Results
"An SKO isn't just a one-day event; it sets the tone for year-long success. At MEDDICC, we've never believed in one-and-done."
Most organizations treat their SKO as a standalone event, a burst of energy that fades within weeks. MEDDICC changes that equation entirely. When you launch MEDDPICC at your SKO, you give your team a common language, a shared methodology, and a clear foundation to build on every quarter of the year ahead.
Your SKO marks the beginning of a partnership where MEDDICC invests its expertise to ensure lasting impact. We'll be there for all of it.
The MEDDICC SKO Partnership Model
SKO
Launch at your SKO
MEDDPICC becomes your team's common language. High-energy sessions, workshops and exercises set the foundation for the year ahead.
Q1
Reinforce & embed
Deal trusts, coaching cadences and MEDDPICC reviews turn the SKO energy into repeatable, daily habits.
Q2
Coach & accelerate
Managers coach with MEDDPICC. Pipeline clarity improves. Forecasting becomes predictable and scalable.
Q3
Scale & compound
New hires onboard into a MEDDPICC-first culture. The flywheel accelerates across your entire GTM team.
Q4
Win & repeat
Year-end results reflect the investment. Plan your next SKO from a position of strength.
Infuse MEDDPICC into your sales kickoff
Why your sales kickoff matters more than ever, and how MEDDPICC makes the difference
SKOs are expensive
Flights, hotels, venues, production… your SKO costs more than most people calculate. Every session that doesn't land is budget burned with nothing left behind.
→ MEDDICC SKOs reduce budget, time, and opportunity cost
Attention is at a premium
Reps have high expectations and short attention spans. If it feels like another training session, they'll be on their phones by slide three.
→ MEDDICC sessions are interactive, engaging, and memorable
Traditional training fades in weeks
Most training is forgotten within 30 days. A motivational keynote without a lasting methodology leaves your team with nothing to act on.
→ MEDDPICC becomes reference material your team uses all year
SKO options
Pick the sessions that match your team's goals. Every session is tailored to your
business, your SKO theme, and your objectives for the year.
The Full Keynote
- Dynamic, high-energy session built around your SKO theme and goals
- Optimises time-to-value in your MEDDPICC initiative from day one
- Sets the tone for the year — energises and unifies your entire GTM team
- Directly delivered by Andy Whyte, CEO or Pim Roelofsen, CRO
The Signature Session
Andy and Pim have keynoted at some of the world's fastest-growing SaaS companies. This isn't a generic talk — it's built around your people, your market, and your year ahead.
15+
Keynotes delivered
Avg. attendee rating
Building Your M1 Database — Metrics Map
- Lay the foundation with a shared repository of M1s across your GTM team
- Use a Metrics Map to build up and align your database at scale
- Seize the SKO moment to level up while the whole team is together
Write Your Own RFP & Decision Criteria
- Gain full-team clarity on your unique Decision Criteria
- Empower your team to approach Decision Criteria proactively — not reactively
- Leverage your SKO to turn best practice into common practice across the org
GTM Playbook Workshop
- Fast-track MEDDPICC embedding as a common language across all of GTM
- Map MEDDPICC elements throughout the entire customer lifecycle
- Unlock greater collaboration and shared accountability between teams
MEDDICC Shark Tank
- Highly engaging, fun, and valuable — the session people talk about for months
- Teams develop insights, initiatives and plans from earlier workshops
- Present ideas before a panel of judges — bridges SKO energy into the year ahead
How to Run Effective Deal Trusts
- Powerful cadences that replace — and elevate — traditional deal reviews
- Bring your team together to drive opportunities forward more effectively
- Accelerate time-to-value of your MEDDPICC initiative through deliberate repetition
Contact, Coach & Champion Workshop
- Understand the critical distinctions between Contacts, Coaches and Champions
- Stop losing winnable deals by identifying the right personas early
- Build real skills for cultivating genuine, powerful Champions
Win / Loss / Slip Exercise
- The exercise that helped create MEDDIC — a proven guiding light for every team
- Get clarity on where to focus and identify critical gaps before they cost you
- Lay the foundation for repeatable, predictable success across the full team
Deepdive on Selected MEDDPICC Element
- Laser-focused on the one MEDDPICC element your team needs most right now
- Interactive exercises with direct application to your real live deals
- Immediately actionable — tools and frameworks your team uses from day one
What people say about MEDDICC SKOs
From the attendees and organizers who've been in the room
We loved having Andy Whyte there, great session with incredible passion and he absolutely nailed it!
We decided to look at the best in the market at what they were doing and we found MEDDPICC. We spoke with 4/5 organizations, but some didn't have the same sense of urgency or the same view of the market opportunity but then we came across MEDDICC. I got straight on the phone with Pim to organise everything, Pim really leads and lives MEDDIC and also our values, bias for action and getting things done quickly. It was an absolute fantastic Kick Off for us. We're looking forward to a longer relationship with this amazing company.
Having this team onsite, in-person, aligning on goals and initiatives for the year ahead was magical. So grateful that Andy Whyte (CEO, MEDDICC) flew halfway across the world to ignite something BIG within our organization to ensure we continue our growth and success.
Pim and Andy certainly helped take our GKO to the next level. We're looking forward to continuing the partnership and driving continued growth this year!
I'm grateful to work for a company that invests in their employees' growth and development. The training session focused on MEDDPICC methodology and sales excellence, led by the dynamic Andy Whyte from MEDDICC, was a game-changer. Not only did I gain valuable insights to enhance my skills, but I was also inspired by Net Health's commitment to recognizing and rewarding outstanding achievements.
Learn more about SKO
Watch as MEDDICC CEO Andy Whyte and CRO Pim Roelofsen dig deeper into the impact of SKOs.
Watch · Supercharge your SKO with MEDDICC
Supercharge your SKO with MEDDICC
When you partner with MEDDICC for your Sales Kick Off (SKO), it goes beyond just one event - we’re here to support your team all year long.
Watch · Why Most SKOs Fail (And How to Fix Them) (5 mins)
Why Most SKOs Fail (And How to Fix Them)
Pim and Andy talk about what to do and what NOT to do when introducing MEDDPICC at your SKO.
Don’t let all that investment go to waste (and we don’t just mean what you paid for accommodation).
Watch · Your SKO Events SUCK - Here's How To Make Them GREAT (12 mins)
Your SKO Events SUCK - Here's How To Make Them GREAT
SKOs only work when attendees show up ready to participate. Here's how organizers and reps can make the most of them.
Supercharge your SKO with MEDDICC
When you partner with MEDDICC for your Sales Kick Off (SKO), it goes beyond just one event - we’re…
Why Most SKOs Fail (And How to Fix Them)
Pim and Andy talk about what to do and what NOT to do when introducing MEDDPICC at your SKO. Don’t…
Your SKO Events SUCK - Here's How To Make Them GREAT
SKOs only work when attendees show up ready to participate. Here's how organizers and reps can make…
Talk to our team
about your SKO
Fill in the form and we'll be in touch to discuss a tailor-made MEDDPICC programme for you and your team. Whether you're planning a 200-person SKO or a focused leadership session, we'll find the right fit.
- Tailored to your business, your SKO theme and your goals
- Delivered in-person anywhere in the world
- Year-round partnership, not just a one-off event
- No commitment required to make an enquiry
Get in touch
Schedule a call, no commitment.
FAQs
Everything you need to know about MEDDICC, pricing and getting started.
MEDDPICC is an open-source methodology with conflicting definitions across its components, it's critical that new hires align with the same shared understanding your team built at the SKO. MEDDICC provides structured onboarding programs that plug directly into your post-SKO momentum — so every new team member ramps faster and speaks the same language from day one.
Yes. While in-person delivery creates the highest-energy experience, MEDDICC can deliver all sessions virtually for distributed teams. We'll work with you to design the right format and mix for your audience and budget
Highly. Before every engagement, MEDDICC runs a discovery process to understand your market, your team's MEDDPICC maturity, your SKO theme, and your goals for the year. Every session is built around your world.
After your SKO, MEDDICC works with you to embed MEDDPICC through coaching cadences, deal trusts, manager enablement, and MEDDICC products your team uses daily. The SKO is the launch, and the partnership is how you make it stick all year long.
We work with teams of all sizes, from focused leadership workshops of 10 people to company-wide SKOs of 1,000+. Reach out via the enquiry form and we'll help you find the right fit for your organization and budget.